Media Kit: Does your business want to present an organized, professional image? Of course! An organized, professional image helps to instill confidence in you, your company, and its quality products or services. When developing a business, however, that structured impression you'd like to convey to clients may be somewhat elusive. And that's understandable ... you're busy addressing the needs of your customers, dealing with suppliers and distributors, meeting those deadlines, and tending to a host of other demanding, business-critical tasks. So, should your corporate identity take a backseat? No. And it doesn't have to. Corporate identity development from “The Consultants” is effective, timely and affordable. We'll work with you -- and within your budget -- to develop cohesive, professional elements you'll be proud to present. What elements should you consider when you begin thinking about a structured corporate identity? Here's a “partial” list to get you started, and it is expandable upon your requirements, and upon the level you are looking for. Your logo -- Does it effectively represent your business? Is it dated in its appearance? Is it distinctive and eye-catching? Your business card -- Are your logo and contact information professionally presented? Are you satisfied with the quality of the cardstock and the printing? Your stationery -- Are your written correspondences consistent in their appearance? Do you have letterhead with coordinating envelops? Do you have a convenient way to mail reminders or notices to customers? Your promotional materials -- Do you have brochures, flyers or other materials that you can distribute to potential customers? Are they professional in their appearance? Are they current? Is the flexibility of self-mailers of interest? Your web site -- Do you have a web site? What would you like your web site to accomplish? Is your site attractive and easy to navigate? Are you interested in e-commerce or database-driven content? Is your site in need of an upgrade? Has your site been submitted to the major search engines? Your presentations -- Are you taking advantage of electronic presentations? Would customized presentation templates be beneficial? Have you considered distributing presentations on mini-CDs? Please contact us for further details, The Consultants will be very happy to assist you building a well structured Corporate Identity. <<Back Brand Innovation Brand Naming Research